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Guest Blog: Conversation, lifestyle and sustainability

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Alejo Etchart holds some graduations, but is reluctant to labels and prefers to be called a conversationalist. Four years after quitting the sustainability arena to navigate ‘the self’, he realizes that learning to live a kind of first-hand life, reducing his market-reliance and consistently rejecting all manfestation of falseness, is the only that he can do for sustainability. With such purpose, he is undertaking a centre for Spanish language learning for foreign speakers [i] .     Falseness rejection has to do with what one eats or wears; where one buys goods or services (remarkably energy) from, puts his savings in or travels in holidays to; what’s the goal of the business that one works for or the fuel his car consummes; how one faces relations… rather than with being persuaded that the world outside should follow another evolution pattern and to try persuade others on it. This said, it does not involve that working on the ‘big thing’ (e.g., national or internationa...