Making Hope Happen – Now and Then - by Jamie Drummond
This is a personal reflection by Jamie Drummond on the last 20 years, with a special reference to challenges and opportunities in the UK creative campaigning context, as we contemplate how to build support for a modern-day Marshall Plan for People, Planet – and Hope. Share your views here – jamie@sharingstrategies.org . Twenty years ago, 250,000 people marched on the streets of Edinburgh demanding we Make Poverty History as billions watched the Live 8 concerts. For months before, millions had been mobilised, wearing white bands, writing to policymakers, raising their voices. All this built pressure on politicians around the world, especially the then Group of 8 nations leaders, to respond to our demands – like “drop the debt”, “double aid”, and “make trade fair”. As President Trump’s cuts, backed in milder form by PM Starmer, threaten to kill 14 million people (according to this study in The Lancet ), as many deaths as a world war...