Guest blog:Tourism must Walk and Chew Gum at the same time - The light at the end of the Covid 19 Tunnel
Guest blog by Professor Geoffrey Lipman, President SUNx Malta “Let me start by making it clear that today and for the coming months every government and industry action must be focused on a total response, repeat total response, to the global enemy of COVID 19. To health issues: livelihood issues: family issues and business survival issues. It is war. Nothing is more important than coherent national and international response, where co-ordinated, joined-up action is the only path open.” As the pandemic crisis intensifies, pulling the world economy towards recession it’s clear that the Travel & Tourism sector is in the centre of the maelstrom. Airlines are slashing flights: Cruise companies are cancelling programs: Hotels are seeing bookings evaporate. And with it the entire Travel Ecosystem of airports, ports, stations, along with meetings, sports events, theme parks, music festivals and all the attendant hospitality services...